Between Blumhouse’s Imaginary, Paramount’s IF, and Cartoon Network’s recently announced Foster’s Home for Imaginary Friends revival, the concept of dreaming up buddies to pal around with is having something of a moment. But everything about Netflix’s new trailer for The Imaginary makes it seem like the riff that could capture everyone’s hearts.
Produced by Ghibli successor Studio Ponoc, directed by Yoshiyuki Momose (NiNoKuni, Modest Heroes), and based on A.F. Harrold’s 2014 novel of the same name, The Imaginary tells the tale of Rudger (Louie Rudge-Buchanan) — just one of countless imaginary friends who can only be perceived by their creators. Whereas most Imaginaries understand that they will cease to exist once their makers forget...
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